Archive for the ‘Notes to Self’ Category

Science meets social networking

Social networking has really increased the interest in the power of Word of Mouth (WOM) marketing and it’s starting to get the attention of some real smart people. I came across a blog, Science for SEO a couple of weeks ago by a PhD student studying search engine optimization techniques. On Friday she posted a [...]

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It’s all about compliance

A little while ago, my Canadian friend Bob referred me to a blog he follows, the Innosight blog. Their main site says – Innosight Institute is a non-profit think tank whose mission is to apply co-founder Clayton Christensen’s theories of disruptive innovation to develop and promote solutions to the most vexing problems in the social [...]

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