Below is a video made for the Danish Tourism authority. The woman is an actress. The baby is not hers. It was a viral marketing stunt. It was highly successful in attracting attention, but is this really the image Denmark wants to project? And what kind of tourist are they wanting to attract? The BBC reports the “official” version of the ad has now been pulled, but it’s still available of course, as you can see below.
Filed in marketing on Sep.16, 2009